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You are at > Viceroy
Viceroy Blue (Lights)
Viceroy cigarettesViceroy were introduced by Brown & Williamson in the U.S. in 1936 as the world's first cork-tipped filter cigarette. This innovation established a new industry standard. In 1953, Viceroy Filter Kings were introduced. In 1990, Viceroy Box Kings and Lights Box Kings were introduced on the U.S. market, followed by Viceroy Ultra Lights Kings and Ultra Lights 100's in 1992 and New Viceroy 100's box styles, and Viceroy Menthol in 2000. All Viceroy styles changed to a more contemporary packaging on packs and cartons without changes to the product blend. Viceroy cigarettes were originally manufactured by Brown and Williamson, who at the time, was owned by British American Tobacco. In the year 2004, there was a decision to make a merger with another company to widen their range of customers and business opportunities. In a joint venture, a Branch of British American tobacco and R.J. Reynolds Tobacco Company decided to work together to manufacture and sell Viceroy Cigarettes all over the world which turned out to be very profitable for all parties involved.
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